See Which Clicks Actually Turned Into a Customer
Search Console tells you how many people clicked through to your site. It doesn't tell you if any of them became a customer. We use Lead Recorder, a lead attribution tool we built ourselves, to track every form fill, call, and booking back to the exact channel that drove it.
Why We Don't Stop At Rankings and Traffic
A number one ranking that gets clicks but no enquiries isn't doing your business much good. Rankings and traffic are what SEO produces. Enquiries are what you're actually paying for. Lead tracking is how we, and you, can tell the difference between a campaign that's working and one that just looks like it's working.
What Gets Tracked
A single script tag on your site catches every one of these automatically. No custom tagging required.
Form Submissions
Every enquiry form on your site, detected automatically.
Click-to-Call Taps
We track when someone taps to call from your site and where they came from.
Bookings
Appointments booked through Calendly, Acuity, and similar scheduling tools.
Mailto Clicks
Clicks on your email address, tracked as a lead like everything else.
Know Exactly Where Every Lead Came From
Every lead is stitched to the traffic that produced it, not just "organic search," but the specific detail behind it.
Full Attribution Data
UTM source, medium, campaign and term, referrer, landing page, and click IDs (Google, Meta, Microsoft) are captured the moment someone lands on your site and carried through to the lead they eventually become.
Google Ads, Exact Match
For paid clicks, we resolve the exact campaign, ad group, and search term behind each lead, a definitive match, not a guess.
Organic Search, Best Estimate
For organic leads, we'll show you the likely search query behind it using Search Console data. We're upfront that this is a probable match, not a certain one. Google doesn't expose exact query-to-visitor data for organic search.
A Live, Shareable Lead Feed
You get a live report link you can open any time, or share with anyone on your team, no login required. It shows your total lead count over any date range, a growth chart, and your leads broken down by source: paid, organic, social, email, referral, or direct.
Notified The Moment a Lead Comes In
Leads can land straight in Slack or Microsoft Teams. If you run HubSpot, call outcomes and deal values get attached to the matching lead automatically, and it connects to Zapier for everything else.
Works On Any Website
WordPress, Webflow, Squarespace, Wix, Shopify, Framer, or installed via Google Tag Manager, one script tag, no developer required.
Frequently Asked Questions
Do you record my phone calls?
No. We track when someone taps to call from your site and where they came from, so it can be attributed to the right channel. We don't record or transcribe the conversation itself.
Is this the same as Google Analytics?
No. Analytics tools show you traffic. Lead Recorder shows you which of that traffic actually turned into a form fill, a call, or a booking, and which channel gets the credit for it.
Will this work with my website?
Almost certainly. It's built to work on WordPress, Webflow, Squarespace, Wix, Shopify, Framer, and anything else you can add a script tag or Google Tag Manager to.
How does this fit with my SEO reporting?
Your rankings, traffic, and AI visibility are reported in your SEO dashboard. Lead tracking sits alongside it and answers the question the dashboard alone can't: did any of that visibility turn into a real enquiry.
You Know Exactly What You're Getting. Every Month.
We're not a retainer agency that bills hours. We're a productised SEO service, fixed deliverables, clear scope, transparent results. No lock-in contracts. Cancel anytime.
7-Day Trial
We do the work first
- Full technical SEO audit
- Content & keyword gap analysis
- AI visibility audit
- Competitor benchmark
- 60-day campaign roadmap
Month-to-Month
No lock-in, ever
- Cancel with 30 days' notice
- No 6 or 12-month contracts
- We earn your business every month
- Results are yours to keep
- Transparent monthly reporting
Productised Packages
Fixed scope, clear pricing
- Pick the package that fits your goals
- Know exactly what's included
- Scale up or down as you grow
- No scope creep or surprise invoices
- Add AI optimisation to any plan
Find Your Perfect Package
Enter your website URL. We'll analyse your site and show you exactly which package fits your goals and budget, with pricing included.
Prefer to talk? Call 0483 937 953 or send us a message